Every year the "Road to Wrestlemania" starts in January around the beginning of the yearly big push for Royal Rumble. The build to Wrestlemania is almost always good as they never fail to make it feel like a big deal. My issue is with the money that could be made in between these two large events. After last night's lackluster Elimination Chamber PPV, it stood out that the Chamber really makes little sense in it's current spot in the calendar.
For the past few years there has been a lot of talk about using the Elimination Chamber winner to face the "other" champion at Wrestlemania. Since Wrestlemania is clearly the biggest event of the year, utilizing the chamber match for this makes perfect sense. This reduces burnout from having two chamber matches and also makes the Wrestlemania title match much more special. This idea is hardly new but it is proven that the Royal Rumble has an increased buyrate due to the Wrestlemania ramifications, ideally the Elimination Chamber could be another step and money could be maximized.
The other issue with the Elimination Chamber is the super funky match order which made little sense. Why was the United States Championship match between Superstars-level performers on after BOTH title matches in the chamber? Why did the match for the most prestigious WWE title kick off the show? Why was there an in ring segment on a PPV?
The biggest illustration representing the failure of this PPV would be the fact that only Santino came out of the PPV more over than before. Unfortunately, it is unknown as to what plans the company has for him during Wrestlemania, although now whatever role he may have had will change.
